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For its fifth edition, We Are French Touch placed courage at the heart of the cultural and creative industries—the courage to push boundaries, challenge established narratives, take risks, and champion a vision. Artists, entrepreneurs, thinkers, and doers gathered at the Palais Brongniart to share their convictions, their personal journeys, and the creative energy that transforms an intuition into a project and an idea into a movement. This edition placed a special emphasis on performance and emotion, featuring several artistic highlights that captivated the audience and brought a vibrant, living dimension to the event. The dance troupe Mazelfreten, students from the National Centre for Circus Arts (CNAC), and dancers from the Moulin Rouge took to the stage, fostering a dialogue between movement, spectacle, and creativity—creating a series of spellbinding, suspended moments throughout the day. We Are French Touch also celebrated creation without borders, where the craftsmanship of the past engaged with the innovations of the future, and where different styles, genres, and regions resonated with one another. Among those who championed this vision were Delphine Bellini (Schiaparelli), Barbara Butch, Olivier Darbois (Corida, Ekhoscènes), Sophie Justine Lieber (Musée des Arts Décoratifs), Isabel Marant, Antoine Monin (Spotify), Emmanuel Perrotin, Cécile Rap-Veber (SACEM), and Dimitri Rassam. This fifth edition—defined by its spirit of boldness—shined a light on both emerging voices and established icons, serving as a reminder that, within the creative industries, courage is often the very first act of creation.

For its fourth edition, We Are French Touch shone a spotlight on "new voices"—those individuals who are blazing new trails, reimagining the creative landscape, and defining the contours of what is to come.

Through the blending of sectors, a dialogue between heritage and new technology, a diversity of styles, and the richness of various regions, this edition celebrated a "French Touch" in constant motion—a space where different generations and disciplines converged to foster collaborative creation. 

The platform featured a new generation of talent—including Louise Aubery, Rémy Buisine (Brut), Justine Emard, Éliane Umuhire, and Justine Hutteau (Respire)—alongside established figures who continue to push the boundaries of their respective fields, such as Laurence Equilbey (Insula Orchestra), André Manoukian (Matchtune), Thomas Jolly, Alexandre Mattiussi (AMI Paris), Sébastien Kopp (Veja), and Hélène Etzi (The Walt Disney Company France). 

The program was conceived as a true creative laboratory, where these new voices intersected with those of established icons to forge new paths—bringing to light the narratives, aesthetics, and practices that will shape the cultural world of tomorrow.

For its third edition, *We Are French Touch* placed creativity—in all its forms—at the heart of its programming. Centered around the theme of "The Divine Comedy," the event explored the many facets of creation and the diverse worlds that make up the French cultural and creative industries.

This edition showcased a vibrant "French Touch," where various disciplines, areas of expertise, and imaginative visions intersected to reveal the richness of an ecosystem in constant motion. More than 130 speakers took to the *Plein Cadre* stage at the Maison de la Mutualité to share their personal journeys, their visions, and their perspectives on the transformations taking place within their respective sectors. Notable figures who left their mark on the day included Vanessa Bruno, Véronique Cardi (Éditions Jean-Claude Lattès), Adrien Jaminet (Atelier des Cuivres), Paul Marque, Ava Cahen (*Semaine de la Critique*), Olivier Goy (*Les Invincibles*), Raphaël Quenard, Guillaume de Seynes (Hermès), Arnaud Vaillant (Coperni), and Blanca Li (Cie Blanca Li). The program was rich in encounters and new perspectives, reflecting the diverse range of talent that drives French creativity.

Beyond this, the third edition of *We Are French Touch* served as an invitation to experience creativity in entirely new ways: through immersive theater with Crumble Production, a virtual-reality flight experience with *Birdly*, an immersion inspired by *The Three Musketeers*, and even a dance performance at the Palace of Versailles, brought to life by Ubisoft and *Just Dance*. It was an edition where innovation and entertainment converged to fuel the curiosity and creativity of every attendee.

Titled "Les 400 coups de la Touch" (a play on the French idiom for "raising a little hell" or "stirring things up"), the second edition of *We Are French Touch* set out to showcase a "French Touch" that is multifaceted, vibrant, and constantly evolving—all while engaging with a landscape that was fundamentally reshaping the creative industries. It was a nod to boldness and irreverence, as well as an invitation to explore French creativity in all its diverse dimensions. 

On the main stage, the presentations were designed to inspire, provoke questions, and—above all—offer a fresh way of telling stories. Through various formats—ranging from solo talks to duets—the event explored personal experiences, business challenges, collaborations, and cross-disciplinary projects. The program gave a voice to the very people who drive the "French Touch" on a daily basis, while fostering debate on major issues then shaping the sector: from Web3 and the climate crisis to international exports and gender parity. 

Notable figures who left their mark on this edition included Gérard Garouste, Jean-Michel Jarre, Tania de Montaigne, and Angelo Gopee (of Live Nation). Their unique perspectives and personal journeys helped make this second edition a true reflection of the "French Touch" itself: multifaceted, hybrid, socially engaged, and always in motion.

For its inaugural edition, "We Are French Touch" laid the groundwork for an event dedicated to the French cultural and creative industries (CCIs). The ambition was to sketch a portrait of a sector that is simultaneously powerful, inspiring, and pivotal to the country’s economic, social, and environmental dynamics. At the heart of this first edition was the concept of cross-pollination—exploring how various creative industries can combine forces to innovate, generate value, and reinvent experiences. 

This initial gathering showcased the diversity of the CCIs, examined their challenges, significance, ambitions, and impact, and—crucially—gave a voice to the people who bring these industries to life. 

Participants shared their individual visions of creation, their inspirations, and their core convictions, helping to define the contours of this "French Touch"—a phenomenon that is unique, multifaceted, and profoundly creative. Notable figures who left their mark on this first edition included Jean-Charles de Castelbajac, Mercedes Erra (BETC), François-Henri Pinault (Kering), Martin Solveig, and Roxanne Varza (Station F).